Tasty food,
healthy
planet

We’ve always known that great food doesn’t have to cost the earth. We’re also playing our part in creating a healthier, more sustainable future. Our strategy drives our commitment to sustainability and community welfare. Explore the initiatives and partnerships that are helping us to drive positive change.

Tasty food,
healthy
planet

"At Iceland we seek to build a growing, profitable 
and responsible business that does the right thing for our colleagues and customers, the communities we serve, the planet and future generations."

HOW WE’RE DOING IT RIGHT

HOW WE’RE DOING IT RIGHT

From helping homes save money on their weekly shop, to redistributing meals across our communities, being voted The Sunday Times’ Best Supermarket to Work for 2024, and more, we’re committed to always doing the right thing. This commitment spans our supply chain, the way we treat our people and customers, our respect for our environmental impact, and the support we provide to the many communities where we operate.

Explore how we’re doing it right.

Find out more